I'm Emma, a multifaceted creative director and senior art director with over 30 years of experience across
80+ global brands. Since launching my boutique studio, Creative On Demand, in 2010, I've honed a unique ability to distil complex brand challenges into impactful, scalable solutions.
80+ global brands. Since launching my boutique studio, Creative On Demand, in 2010, I've honed a unique ability to distil complex brand challenges into impactful, scalable solutions.
Whether breathing new life into established powerhouses or helping scrappy startups find their voice, I bring a dynamic, culturally attuned perspective forged by my diverse international background. Having lived and worked in the UK, South Africa, Eswatini and France, I seamlessly navigate cross-cultural contexts, ensuring ideas resonate across languages and markets.
My cross-discipline expertise — spanning branding, 360° campaign concepts, and more — empowers me to deliver holistic, future-facing creative that elevates brands to new heights. I'm adept at tailoring my approach to your unique needs, no project too big or small.
Ready to unlock your brand's full potential? Let's chat about your vision.
what I do
Art Direction
Brand Strategy
Brand Communication
Creative Direction
Creative Strategy
Digital Design
Finished Art
Graphic Design
Idea Generation
Brand Strategy
Brand Communication
Creative Direction
Creative Strategy
Digital Design
Finished Art
Graphic Design
Idea Generation
a few of the brands I have worked for
Absa Bank, Bayer, Cell C, Converse, Delonghi, Edgars, FNB, Jet, Kenwood, KFC, Mercedes-Benz, Momentum, MTN, Old Mutual, Ola, Pernod Ricard, Phonetradr, Phosphatine, Sandton City Shopping Centre, SABC, SANBS, Telkom, Vodacom, Wrigley's
some of the places I've worked
Net#work BBDO
Ogilvy Johannesburg
DDB South Africa
FCB South Africa
Joe Public Ignite
TBWA\Hunt\Lascaris
Ogilvy Johannesburg
DDB South Africa
FCB South Africa
Joe Public Ignite
TBWA\Hunt\Lascaris